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From Checkout to Conversion: Boosting Sales with the Right Shopify Payment System

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You’ve done everything right; optimized your Shopify store, invested in ads, and attracted customers. But when they reach the checkout page, too many still leave without buying.

One of the biggest reasons? Payment options.

In this article, we’ll explore how the right payment system directly impacts conversions, why local gateways matter in emerging markets, and how UnumPay helps merchants configure smarter payment experiences.


How Payment Choice Impacts Checkout Conversion Rates

Research shows that payment choice is one of the top 3 factors influencing purchase decisions online. Customers abandon carts when:

  • Their preferred payment method isn’t available.

  • Extra fees appear for cross-border or currency conversion.

  • Checkout feels complicated or untrustworthy.

Offering the right payment options isn’t just convenience; it’s revenue protection.


Why Local Gateways Drive Trust in Emerging Markets

In regions like MENA, Asia, and North Africa, global providers like PayPal or Stripe aren’t always enough. Customers prefer local gateways they already know and trust:

  • Wallets like PayTabs (Saudi Arabia), GCash (Philippines)

  • BNPL platforms like Tabby, Tamara

  • Cash on Delivery (COD) in countries where digital adoption is still growing.

For first-time buyers especially, seeing a familiar local option at checkout boosts confidence and increases the chance of completing the order.


Practical Tips for Smarter Payment Experiences

If you’re a Shopify merchant looking to maximize conversions, here are a few best practices:

  1. Offer Multiple Gateways Don’t rely on a single provider. Mix global PSPs (CCAvenue, Stripe) with local favorites.

  2. Enable Local Currencies Always display prices in the shopper’s currency to reduce friction.

  3. Leverage BNPL Options Younger audiences in MENA & Asia increasingly expect “pay later” solutions.

  4. Monitor Performance Use analytics to track which payment methods convert best in each market.

  5. Preferred Payment ProviderPick your payment provider rather than being tied to a specific PSP, giving you complete freedom of choice.


How UnumPay Makes It Simple

UnumPay is designed for Shopify merchants who want higher conversions without the headache of managing multiple integrations.

  • One App, Many Gateways – Connect local wallets, BNPL, COD, and global PSPs.

  • Unified Dashboard – Manage settlements and performance in one place.

  • Smarter Checkout – Show customers the most relevant options for their region.

  • Faster Scaling – Expand into new markets without waiting for Shopify Payments.

With UnumPay, checkout isn’t just the last step of the funnel; it becomes a conversion booster.


Your Shopify store’s checkout experience can make or break sales. By offering the right mix of local and global payment options, you build trust, reduce abandonment, and unlock growth.


With UnumPay, merchants can:


  • Integrate multiple gateways easily

  • Offer region-specific payment methods

  • Gain financial visibility across PSPs

  • Turn checkout into a conversion advantage

 
 
 

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